YouOwn
Overview
Helping Kiwis take their first step onto the property ladder, YouOwn brings shared ownership to life with a low deposit model and a clear vision for making homeownership achievable across Aotearoa.Brand
Creating a brand that opens doors for first-home buyers
YouOwn’s name needed to do heavy lifting. It had to speak directly to Kiwis feeling locked out of the housing market while remaining optimistic and accessible. The result is a name that’s short, confident, and full of promise: YouOwn. It’s direct, easy to remember, and reflects the brand’s commitment to shared ownership done right.
Web
Building a digital platform that simplifies the path to homeownership
YouOwn’s website needed to be more than just a digital brochure — it had to be a tool. From explaining a new ownership model to facilitating applications, the site plays an essential role in customer onboarding and trust-building.
Built using a custom Wordpress theme, the site features a tailored CMS that gives YouOwn the flexibility to evolve content as the business grows — ideal for a startup in a constantly adapting space.
Final thoughts
This was more than a branding job. It was about helping everyday New Zealanders find a way into their first home. YouOwn is built to make a real impact, and we’re proud to have helped shape a brand that cares about more than just property. It’s about people, progress, and possibilities.
